mkmlabs.pl
E-commerce and retail 2023

E-commerce store — sportswear importer

An online store for a sportswear importer. WooCommerce with a product catalog, order handling, payment integrations and conversion optimization.

E-commerce
Client
NDA / branża odzieży sportowej
Industry
E-commerce and retail
Year
2023
Type
Online store

Challenge

A sportswear importer had been selling wholesale to brick-and-mortar stores. To go direct-to-consumer (D2C), they needed an online store that could handle several hundred SKU, variants (size, colour) and integrations with payments and couriers.

Solution

We delivered a WooCommerce store with a theme tailored to the brand, a product variant configurator, integration with Przelewy24/BLIK/Stripe and with InPost, DPD and DHL. Product pages optimized for conversion — gallery, size chart, reviews and cross-selling. An admin panel for the customer service team.

Business impact

  • D2C channel launched in 8 weeks
  • Integration with 3 payment gateways and 3 couriers
  • Variant configurator (size/colour) for 500+ SKU
  • Mobile conversion optimization (PageSpeed 88+)

Scope of work

Online store WooCommerce Payment integrations Courier integrations UX/UI

Tech stack

WordPress WooCommerce Elementor

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